Marketing experts are creative people who invent more and more tricks to attract customers. They understand and read our minds and sometimes manipulate us. For example, they “enlarge” the size of a product just by adding an XL label to it or put text on something that doesn’t correspond with reality. Do you like this post?
They write that a new product is twice as big as its previous version but it’s not true.
When they write “100% biodegradable” we assume that it’s about the packaging and buy the coffee. But only then do we notice the tiny text below..
They write, “100% juice”. As a rule, after reading this sign, we don’t pay attention to that tiny text.
They say their product has become larger, but it’s not true.
They make big packages but don’t fill them up all the way. Thus, we literally pay for air.
And here are some ways to attract a customer with a product’s nice and tasty look. Only after we buy this product, we realize we’ve been fooled.
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